DICTATE. NEVER ACCEPT

DNA is a family owned business that opened June 8th, 2012 in the heart of Downtown St. Louis on the infamous Washington Ave. 

 

Our mission is simple: to dictate, curate a store and culture with the best, new up and coming brands, as well as the established brands in the upscale streetwear market.

 

In doing so, we introduce our audience to the city of St. Louis. We believe in every brand we sell, and feel that our designers are the most progressive, innovative, and influential minds in men’s fashion.